YouTube remains the king of video platforms, with over 2 billion logged-in users monthly, consuming more than 1 billion hours of content daily. But creators often overlook the untapped potential of diversifying their reach across video distribution platforms like MSN, Facebook Watch, MEGOGO, and even Chinese platforms such as Tencent Video or iQIYI. These platforms collectively offer access to billions of additional viewers, each with unique preferences and consumption patterns.

Every successful YouTube creator knows that turning content into a steady income stream is both an art and a science. Sure, there are well-worn paths: ad revenue, sponsorships, and merch sales. But if you’ve been at this for a while, you know that the difference between scraping by and thriving comes down to smart, nuanced strategies that most creators overlook.